2025's Most Popular Work Devices by Employee Profile

What 138 Nordic companies actually bought for their developers, sales teams and administrators in 2025, and what each spec decision cost.

Moving a phone one step up the range cost 35% more per device in 2025. Switching brand to save money moved the same figure by 6%.

That gap comes out of 9,974 devices across 138 companies in Sweden, Norway, Denmark and Finland: 5,803 phones and 4,171 computers, sorted by the job each person does. The report shows what developers, advisers, sales teams, engineers and administrative staff were actually given, what it cost, and which decisions moved the budget.

Why download this report?

You know what you have and what it costs. The harder question is whether you are getting everything out of it, and whether the people using it have what they need to do their jobs well.

This report is a way to check. Real orders, placed for real employees, with the cost next to every decision.

What's in the report

Three sections and two appendices.

  • Five job profiles, one page each. Phone tier, storage, median spend and a computer split for every profile.
  • Four findings that change how you read your own IT fleet.
  • Three procurement decisions to take before the next budget is set.

What you can do with it

  • Put your own spec next to what comparable companies gave the same roles, and see where you sit
  • Price the tier decision before you approve the next batch, rather than after the invoice arrives
  • Give finance a storage default they can sign off once, instead of approving it device by device
  • Check whether your own ordering pattern is working for you or against you

Get the insights needed to refine their IT strategies.

🔒 Fill out the form to unlock your free copy.

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